Weight Watchers Print Advert

When going to weight watchers your ideal goal is to lose weight. This advert shows what weight watchers do in a nutshell, if you join weight watchers you will leave your weight at the door. Its very to the point but could also provoke a lot of emotion as getting through a door could be a problem that you as a fat person have faced once or twice in your life, it is saying very bluntly if you join us we guarantee that by the end of your journey with us you will be able to walk through any door you want with ease. The advert is straight forward and self explanatory, because there isn't a lot going on in the advert your attention is immediately drawn to the weight watchers logo and the message that they are trying to get across to you. My only problem with the advert is it is very bland and boring and perhaps sends out a little bit of a psychological message without knowing that this may be a very long and monotonous process, perhaps lacking in the excitement that is needed to motivate somebody to lose weight.