Sunday 30 November 2014

Aldi Black Friday Print Ad

Aldi have come up with this clever swipe at other supermarkets doing special deals for black Friday and the tweet has had over a thousand retweets and favourites. A spokesperson had this to say “Aldi customers enjoy consistent everyday low prices, while shoppers elsewhere face confusing and ever-changing discounts and offers. Our commitment to value means we do not need to price match – we price lead.” This is definitely an advertising/marketing win for Aldi.

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